General
Will a major US search engine (Google, Bing) fundamentally abandon the traditional '10 blue links' result page for a fully generative AI answer interface before the end of 2028?
A prediction on the full-scale transition of the search engine paradigm, where the primary interface defaults to a conversational, generative AI answer (e.g., Google's AI Overviews/AI Mode) rather than a list of clickable web links.
90 total votes
Analysis
The Death of the '10 Blue Links' by 2028?
Google's 'AI Overviews' (AIO) are already a core, non-optional feature appearing above traditional results in the majority of searches. Bing has also integrated generative AI as a primary mode. The race is now to see when the generative answer, rather than the link list, becomes the undisputed, default interface for all user queries.
The Speed of AI Adoption
The strong 'Yes' vote is supported by the rapid and global rollout of AIOs. Analysts predict that Google's 'AI Mode'—a fully conversational experience—will replace the classic search page for billions of users within the next few years. The speed of AI advancement and the competitive necessity of offering a faster, synthesized answer makes a full transition before the end of 2028 highly probable.